Introduction:
POEM/ART
Brazilian Concrete Poetry
K. David Jackson
Yale University
POEM/ART
Brazilian Concrete Poetry, the title of an international conference
at Yale University (November, 2006) commemorates 50 years of the First
National Exhibition of Concrete Art in the Museum of Modern Art of São
Paulo in December, 1956. Representing a moment of intense creativity
and experimentation in poetry and the arts in Brazil, following the
first international art exhibit at the Bienal of São Paulo in 1951, the
1956 exhibit imprinted powerful images on the public imagination and
projected the combined forces of Brazilian Concrete poetry and plastic
arts as the vanguard of an international aesthetic movement.
Augusto de Campos
contributed the original design for the conference poster, reproducing
the Chinese ideogram for “sun” found in Décio Pignatari’s celebrated
poem LIFE, with the words “poem” and “art” spelled in vertical columns
to the left and right, and in alternating red and black colors. The
Yale conference was the third dedicated to Brazilian Concrete Poets
Haroldo de Campos, Augusto de Campos, and Décio Pignatari, after the
1995 Symphosophia (Experimental, Visual, Concrete:
Avant-Garde Poetry Since the 1960s. Amsterdam: Rodopi, 1996) and the 1999
joint Oxford/Yale conferences in honor of Haroldo de Campos’s 70th
year (Haroldo de Campos: A Dialogue with the Brazilian
Concrete Poet. Oxford,
2005).
POEM/ART
featured a major exhibit in Sterling Memorial Library, with materials
from the Beinecke Rare Books & Manuscript Library, under the title
“Verbivocovisual,” curated by art historian Irene Small.
The special exhibit included rare folios, pop-up books,
manifestos, fold-outs, and games, described in the accompanying
brochure.
Verbivocovisual: Brazilian
Concrete Poetry
Irene
Small
Yale University
Verbivocovisual
traces the development of Brazilian concrete poetry from its emergence
and theorization in the mid 1950s through its polemicization, rupture,
and continued experimentation in the 1960s and 70s. Drawn from Book II
Episode 3 of James Joyce’s Finnegans Wake, the
pormanteau word “verbivocovisual” was used by the Brazilian poets to
evoke the synesthetic character of their work. As in Augusto de
Campos’s tensão (tension),
of 1956, in which the poles of sound (“com som”/”with
sound”) and silence (“sem som”/”without sound”) are
anchored by the graphic tension of the poem’s structure on the page,
the dynamism of Brazilian concrete poetry lies in its attention to the
materiality of language. In the current exhibition, this materiality is
explored in works and documentation that range from folios and
pamphlets to pop-up books, manifestos, fold-outs, and games. Verbivocovisual presents Brazilian concrete poetry as a
distinct literary movement and a wider field of formal experimentation
– in short, a pluridimensional art.
Concrete poetry emerged
independently in Brazil, Switzerland, and Sweden in 1953, when Augusto
de Campos completed poetamenos in São
Paulo, a collection of poems for multiple voices based on Anton
Webern’s idea of “Klangfarbenmelodie”, the Swiss-Bolivian poet Eugen
Gomringer published his spatial Konstellationen
poems in Ulm, and the Brazilian-born Swedish poet Öyvind Fahlström
wrote his Manifesto for Concrete Poetry
in Stockholm. One year earlier, Augusto de Campos, together with his
brother Haroldo and Décio Pignatari, had formed the Noigandres group in
São Paulo
and published their first magazine. With Noigandres,
the young poets established a formal precedent in the poetry of Ezra
Pound, specifically, the ideogrammatic method of the Cantos. The poets soon expanded this conceptual
universe to include Ernest Fenollosa, Sergei Eisenstein, e.e. cummings,
Guillaume Apollinaire, João Cabral de Melo Neto, James Joyce, Oswald de
Andrade, and most importantly, Stéphane Mallarmé, whose 1897 Un coup de dés jamais n’abolira le hasard
established the typographic character of words and the white space of
the page as active, structural elements of composition.
By 1955, the Campos brothers
and Pignatari had established the central principles of concrete poetry
in a series of works and theoretical texts published in Brazilian
newspapers, and in Noigandres 2, where poetamenos was published for the first time. The
concrete poem, according to Augusto de Campos, was “the tension of
word-things in space-time.” It did not unfold linearly, according to
the discursive, syntactic conventions of verse, but presented itself
instantly, as a “relational field of functions”. The concrete poem was
analogous to the rapidity of modern communication, its structure as
economical as a billboard, a poster, or an advertising slogan. The
concrete poets saw a direct link between their work and the
modernization of Brazil’s post-war industrial boom, which brought with
it the country’s first institutions of modern art, the São
Paulo Bienal, Latin America’s first school of industrial and
communication design, and the euphoric “JK” years and their promise of
“fifty years of progress in five.”
The poets’ interest in
the efficiency and rationality of communication led them to make
contact with visual artists such as Waldemar Cordeiro and his Ruptura group as early as 1952. Cordeiro, who became
spokesperson for the Concrete artists of São Paulo,
had been influenced by Italian and Argentine concrete art as well as
the Swiss Concretist Max Bill, who had exhibited in São Paulo in 1950. Cordeiro called
for a “productive” art free of expression and subjectivity. Following
Theo van Doesburg’s 1930 distinction between abstract and concrete art,
he insisted that the work of art has its own, objective reality, a
description close in keeping with the concrete poets’ formulation of
their own work. Conversations between the groups led to the planning of
a national exhibition which would place works of art and poetry side by
side – both “products” of the new, modern world.
With the 1956
National Exhibition of Concrete Art, concrete poetry entered, in
the words of Pignatari, its “polemic phase.” The exhibition was
inaugurated at the Museum of Modern Art of São Paulo in December of
1956, and traveled to Rio de
Janeiro in February 1957, where it was installed
in the Ministry of Education and Culture. The concrete poets now
counted among their adherents poets such as Ronaldo Azeredo, José Lino
Grünewald, Théon Spanudis, and the Rio-based art critic Ferreira
Gullar, whose 1954 publication A Luta Corporal
enacted the atomization and deconstruction of language. A conference in
Rio de Janeiro
on the occasion of the exhibition’s opening erupted in controversy,
resulting in national coverage of the movement in popular magazines
such as O Cruzeiro. In an article
published shortly thereafter, titled “Concrete Poetry and the Brazilian
Poetic Moment”, the respected critic Mário Faustino recognized the
Concretists as the most innovative poets in Brazilian literature yet.
As theoretical
positions became more polemic, however, internal fissures began to
appear among the artists and poets from São Paulo
and Rio de Janeiro.
In 1957, with the publication of Haroldo de Campos’s “From the
Phenomenology of Composition to the Mathematics of Composition” and
Ferreira Gullar, Oliveira Bastos and Reynaldo Jardim’s “Concrete
Poetry: Intuitive Experience”, the two groups split, the Carioca (Rio)
group calling the Paulista (São Paulo) poets and artists excessively
rational and mechanistic, the Paulistas complaining of the Cariocas’s
subjectivism and lack of rigor. These differences in sensibility were
magnified in the coming two years. In 1958, the Paulista group
consolidated their position in the Pilot Plan
for Concrete Poetry, a manifesto inspired by architect Lúcio
Costa’s pilot plan for the country’s new, ultra modern capital,
Brasília, then under construction. The Pilot Plan’s description of the
poem as a “mechanism” or “feed-back loop” was in stark contrast to the
methods of the Rio group, who favored
intuitive rather than a priori composition. In 1959,
the Rio group formulated their own
position in the Neoconcrete Manifesto,
which described the work of art not as a “machine” or “object” but a
“quasi-corpus”.
In 1962,
the São Paulo
poets published the last issue of Noigandres
and regrouped under the name Invenção.
Although they maintained the designation “Concrete” and adhered to the
essential conceptual principles they had outlined in the years
proceeding, the poets displayed an increased engagement with popular,
political, and social issues and a more flexible approach to
composition. Augusto de Campos’s cubograma of 1960-62
paid homage to the Cuban Revolution, while his Poemobiles
and Caixa Preta [CASE
8], collaborations with the São Paulo-based Spanish
artist Julio
Plaza, exhibit an
interest in graphic art, chance, and play. Pignatari, too, became
interested in non-verbal communication and the nature of signs,
publishing with Luiz Angelo Pinto the Manifesto of the
Poem-Code or Semiotic in 1964. From 1965 through 1976, Pignatari
taught information theory at the Superior School of Industrial Design
in Rio. Haroldo de Campos, meanwhile,
devoted increasing attention to his work as critic, theorist and
translator. Campos’s
interest in the Tropicália movement in the late 1960s brought him close
to the musician Caetano Veloso and the artist Hélio Oiticica, who had
emerged from the Neoconcrete movement years before. Campos’s
translations, or “transcreations”, as he termed his method of creative
misreading, meanwhile, range from pillars of the concrete poets’s
original formation—Pound’s Cantos,
Mallarmé’s Un Coup de dés, Joyce’s Finnegans Wake—to Mayakovsky, Dante,
parts of the Iliad, and even the book
of Genesis. Despite their later variation in method, the concrete poets
remained committed to the project of formal experimentation. On that
note, we might end with the post-script the poets themselves appended
to their Pilot Plan in 1961: “Without revolutionary form
there is no revolutionary art -- Mayakovsky.”